It is a fact that people are visual, which means that media content is more effective than written content.
As a result, the experts and developers behind WordPress have developed various ways of creating visual representations when editing websites.
Data visualization in WP is the act of presenting different types of data visually. Website creators have used these techniques for many years, but they keep getting better over time.
Reasons to Use Data Visualization
#1 Easy interpretation
Another great reason for creating these visual techniques is to make it easy for readers to understand the data.
Graphs, charts, and art are easier to understand than text.
#2 Convenient interaction with data
When website experts visualize data in WordPress, the main aim is to make it easy for them to understand the data they are about to present.
Even dealing with past data and relating it to the current data is still easy. So, the experts also get to benefit from these techniques.
#3 Fancy visuals
Apart from graphs and other basic representations, the use of art, illustrations, images, and videos is more appealing to viewers.
Research has shown that people will be glued to WP websites with striking visual representations to a greater degree than those bearing only art.
#4 Customizable data
Most WordPress websites have an agenda, which might be to market a certain brand or convey specific information.
In this case, unique and customized data is necessary to make you authentic.
Data visualization allows a person to change the form of data with ease.
Currently, the plugins that are used make it possible to edit data at any time, which means that you can update it in the future.
#5 Helps in decision making
Decision-makers are best guided by factual data as it appears in various representations.
Researchers and website owners rely on the results from charts, graphs and other visual data in WP.
How Data Is Visualized in WordPress
When web designers and experts are tasked with creating content using data visualization, what comes to mind is the use of particular methods.
The good thing is that they have many options.
When any of them is used in the right way, the results are not only amazing but easy to interpret and fun to interact with.
Here are some common ideas for visualizing data.
#1 Charts and graphs
This is a basic idea for visualizing data.
Line charts, pie charts, and bar graphs are common examples used.
Various plugins, as we are going to see later, allow us to create these charts and graphs.
Experts find them very simple to use while users understand them very quickly.
Bar graphs compare different groups of data, but they also present data change over time.
Line graphs simply present the change of data over a large period. The good thing is that they can show these changes for two or more groups.
Lastly, the pie chart compares different groups of data with a whole.
#2 Timeline with event graphs
These are almost like graphs that we have discussed above, but they are more complex.
They tend to compare events that have occurred over time. Therefore, they combine a line graph with area graphs.
They are detailed in that they will mark the events that brought about the changes indicated on the graph.
WordPress websites meant to present research data heavily rely on the timeline along with event graphs.
For the readers and end-users, interpreting the data will require a second look to get it right.
However, a good presentation that marks and explains the events makes it all clear and easy to comprehend.
#3 Data tables
They are also called comparison tables, and they include the use of different columns to show various types of data.
The rows show the considered factor of analysis, and users can easily follow this.
Data from comparison tables can be extracted to create line graphs for further clarification and easy interpretation.
Most of us might have interacted with maps. Today, they are popularly added to WP websites to show directions.
Initially, maps were added to present some data like the distribution of people, resources and much more.
Today, they are still used for such purposes.
Maps can also have figures displayed in each geographical location, or they can be shaded with different colors with a key to explain what each color means.
Maps are fun and easy to interact with for both the experts and users.
#5 Pictorial and video presentations
Simple pictures were initially used in WordPress, but as things get more sophisticated, the use of actual images is becoming very popular.
They are more appealing and colorful to the users and also add more value to the users.
The use of videos with data is also especially popular.
The good thing about the video is that you can present any data and explain it using all the above methods that we have discussed.
The ActiveWizards experts are good at presenting data in a way that is easy for you and the users at large.
Best WordPress Data Visualization Plugins
Now that you know the basic styles and ways of presenting data in WP, it is time to look at the common plugins and tools used by experts to create these presentations.
We will examine seven of the best and explain how they work.
#1. WordPress Graphs & Charts
It is readily available to make interactive, appealing, statistical and versatile graphs and pie charts.
They make use of both HTML5 and SVG in combination.
With such power, your visualization will enjoy the latest browser and graphics technology.
This is a more detailed plugin that provides various visual representations like comparison tables, charts, and graphs.
The good thing is that it allows you to import Excel and Google document tables.
If you have the administrative rights, you can just edit the data from either the back end or the front end of the WP page.
When it comes to the security of the data, the plugin has a security layer where you can regulate the use of data.
If your wish is to deliver well-articulated data as a blogger or web content writer, this is the option to choose.
If you have already interacted with it, you will agree that it is not just a visual representation plugin as it offers more.
The UI provides blocks that can be customized to suit different styles and tastes. Therefore, it is easy to maintain the authenticity of your WordPress website through customization.
It has more sophisticated graphs like the Choropleth graph and Scatter plots on top of the ordinary charts and line graphs.
#4 WP Google Maps
This is another free plugin that allows experts to add maps meant to give travel directions to users.
Markers are easy to drag and drop even for readers.
If you are trying to present data from research, this plugin will also come in handy.
It is a useful technology that is free of charge.
Therefore, writers and bloggers who want to add value to their websites can easily make use of it.
#5 WP Business Intelligence Lite
This last plugin is highly detailed for business people who want to keep their loyal and potential clients updated in real-time.
When connected to the MySQL database, it will show the data in the form of graphs and charts.
There is more to unlock from this plugin, and it is better to have an expert to explore it for you.
Many WordPress website owners and writers now know how data visualization is important to attract new traffic and lock in the loyal users.
With the insights above, all have a better understanding of how to go about enhancing a WordPress website for more benefits.
Note: This guide on the Best WordPress Data Visualization Plugins was contributed by Benard Njuguna. If you have an interesting topic to contribute, then check our Guest Posting Guidelines.
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